The Bar
Exhibit Hall – All three days

Bartending as a Craft
The craft cocktail revolution has arrived. It’s time to go beyond the standard vodka and drink mix to create a culinary masterpiece… in a glass.

Ira Koplowitz and Nick Kosevich of Bittercube cover the essentials of drink-making and craft cocktailing to help you create the most exciting drink your customers will ever have.

Topics like:

  • Create signature and theme-specific cocktails
  • Develop a cocktail menu and spirits list
  • How to stir, when to shake and overall drink technique
  • Flavor balance and alchemical considerations
  • Appropriate glassware use
  • Cocktail promotion ideas and upsell skills
  • And more!

The Bar is the Expo’s #1 stop for libations expertise!

Get to Know your Spirits 
Learn how different spirits are made and how a still works to distill alcohol. Delve into the world of liqueurs and spirits while tasting unique offerings. 

The Golden Rules of Cocktails
Obtain simple formulas for creating a distinctive, balanced, craft cocktail program. Sours, Daisies, Manhattans and the Old Fashioned are broken down to make recipes with fresh ingredients and augmented with bitters.

Vessels, Tools and Garnishes
Uncover the history of glassware and appropriate glassware use for cocktails. See the essential bar tools for a craft bar program. Sample cocktails featuring unique garnishes and created with proper technique.

Sugars and Juices 
From Demerara to Honey, Maple Syrup to Agave Nectar, learn the basics of sweeteners and how to use them. Discover how to correctly make a complex syrup, including ginger and tea syrups. And, learn how to run a successful fresh juice program.

Presented in partnership with:


Events

Educational Programs & CEUs

Art of the Cake

Ask the Experts

Catering Programs

Culinary Theater

Evenings & Nightlife

Foodservice Exhibits

Go Green!

Keynote Address

Live Competitions

Pastry Studio

Tabletop Design

The Bar

Wisconsin Creamery

 
     
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Wisconsin Restaurant Association
2801 Fish Hatchery Rd
Madison, WI 53713
800.589.3211 • 608.270.9950
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