Host Midwest Expo, Wisconsin's largest foodservice industry event, is scheduled for March 10-12, at the Midwest Airlines Center in Milwaukee. Now celebrating its 70th year, the Expo attracts thousands of attendees from Wisconsin and surrounding states. With nearly 500 booths, six highly-competitive food and beverage competitions and A-list industry speakers, there is something for every segment of the hospitality industry at Host Midwest Expo.

Some 2003 highlights include:

• A special 70th anniversary keynote address and workshop with the world-famous fishmongers from Pike Place Fish in Seattle, featuring John Yokoyama, owner, and Jim Bergquist of BizFutures.
• Nationally-known marketing expert Tom Feltenstein will present his blueprint for marketing success in two workshops using the common sense principles of Neighborhood Marketing and Four Walls Promotion.
• The nation's largest cheese and butter competition, the 12th biennial U.S. Championship Cheese Contest will be held right on the show floor.
• Attendees can enjoy a sophisticated combination of education and tasting with the Expo's Wine & Cheese Experience, new in 2003.
• Chefs from across the Midwest will compete in the American Culinary Federation's Hot Food Contemporary Competition and the Hot Food Mystery Basket Competition.
• High-energy exhibits and demonstrations at this year's Spirits, Wine & Beer Pavilion, featuring the exciting ShowTenders' International Bartender Competition.

Since 1933, Host Midwest Expo has been produced by the Wisconsin Restaurant Association, a nonprofit group dedicated to the promotion, protection and improvement of the state's foodservice industry.

Anyone interested in attending should visit the show's website, www.wirestaurant.org/hmwe, for complete information including lodging discounts and online registration.

- END -