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Wisconsin Restaurateur (WR) is the only publication with an exclusive focus on Wisconsin foodservice, covering industry news, emerging trends, potential challenges and advice for foodservice operators. All members receive a free subscription (a $48 value) to the four-color, quarterly magazine.
  
Catering: food carts, food trucks, mobile units, food on the road
 Carry-Out: Dining on the Fly
Taking Your Food on the Road
Employees: interview process, application, retention, rewards and recognition, camaraderie, training, hiring, be a better boss, mentoring, motivation
Picking the Right Employee
Building Your Dream Team
Food Safety: allergies, food allergens, gluten, Celiac disease, food-borne illness
Important Food Code Changes Coming
Safe Meals: Serving the Customer with Food Allergies
TrendWatch: Gluten-free Cooking
Going Green: organic, locally-sourced, buy local, energy conservation
Ensuring Safety of Locally Sourced Food
Feel-good Food: Consumers’ Growing Interest in Locally Sourced Ingredients
From "Farm to Table:" Wisconsin chefs on local sourcing
Green and Growing
TrendWatch: Organic Foods
Industry Forecast: economy, economic future for foodservice, statistics
Adapting to Change: Restaurateurs find opportunities for success
The Good, the Bad and the Practical: NRA Industry Forecast
Tactics for Tough Times
Media and Publicity: public relations, press releases, television / TV / radio / newspapers, buzz marketing
Creating a Buzz: The Art of Maverick Marketing
Wisconsin Restaurants Dish Up National Attention
Go Out and Get It: The Scoop on Getting Great PR
Positively React to Negative Press
Menus and Costing: yield analysis, plate costing, menu merchandising
Keeping a Close Eye on Costs
Menu Engineering: It’s About More than Just the Food
Scams: con-artists, fraud, identity theft, suspicious e-mails
Schemes, Scams and Cons
Technology: tech, websites, site content, web design, microsites, social networking, social media, Facebook, Twitter, blogs, text messaging, texting, mobile marketing, review sites, Yelp, video, email, e-mail marketing, opt-in subscribers, Internet ads, AdWords, mapping, GPS, online ordering and reservations, security, PCI compliance
Smart Cross-Marketing
Websites That Work
Winning Friends and Influencing Customers
Being Visible in the Electronic World
The Changing World of Restaurant Business: Part 1 and Part 2
Cash in Online
WRA Restaurant Members: Access full archive of Wisconsin Restaurateur articles. The free WR subscription is another great reason to be a member!
Read by more Wisconsin operators than any other industry publication, Wisconsin Restaurateur reaches a loyal readership looking to improve their business. Key in on the state's foodservice: Advertise in WR.
 
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