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Marketing Tools

Support your goals and supplement your existing marketing plan with a suite of marketing perks INCLUDED with exhibit space. You have a variety of choices to equip you to effectively expand your business and yield big rewards - before, during and after the event. 

  • Inclusion in Focused Mailer
  • Enhanced Digital Listing & Mobile App Exposure
  • Custom Invitation with 50% Off Code
  • Free Passes for Wednesday
  • Buyer Matching Program
  • Social Media Features
  • Digital Artwork

Inclusion in Focused Mailer

Register to exhibit by January 15 and your company is automatically included in a promotional piece sent to 1000s of culinary executives across the region!


Enhanced Digital Listing

MFE exhibitors have the opportunity to enhance their digital presence in the exhibitor list and floorplan. All packages include your company name, booth number, address, website URL and product categories.

New! Included with 2019 Online Listings

  • Add your company logo
  • Company description - 500 characters
  • One (1) product for the digital product showcase

Manage Listing

Want to feature show specials, upload videos or feature additional products? Expanded packages are available - learn more.

Bonus Mobile App Exposure

All exhibitor listing information crosses over to the MFE mobile app, ensuring your booth can be found easily and quickly on the show floor. You'll be able to connect with attendees in real time, scheduling meet-ups quickly and effortlessly.

MFE Custom Invite

Customized Invitations

50% Off Admission for Your Customers

Offer your contacts 50% off registration! We’ll create customized invitation artwork, branded with your logo and a unique 50% off promo code, to include within an email or to print and distribute.

Request Custom Invite


Custom Emails, Flyers & Postcards

These customized invitations are designed to help boost your pre-show. Just request the artwork and upload your logo - we'll send back jpg and pdf documents for you to quickly and easily get in touch with your customer and prospects.

You can print these templates double-sided from any color printer or, for best results, work with a professional printing company. Heavyweight cardstock works best for postcard mailers.


MFE Registration

Passes for Customers

Each MFE exhibitor receives passes for you to invite foodservice professionals of your choice to attend the show for FREE on Wednesday!

10x10 and 10x15 spaces – Receive five (5) passes
10x20 and up – Receive ten (10) passes

Want to distribute all-access passes to customers? Preferred Customer Passes are just $5 each for exhibiting companies (a $40 savings on-site.)

Order Now

MFE Exhibitor Interaction

Buyer Matching Program

After the Expo, you'll receive contact information for pre-registered attendees expressing interest in the category codes that best match your products and services.

Reach out to these matches to keep your brand top of mind, right after the event.
Man on Laptop

Social Media Feature

Having a big daily giveaway? Guest appearance in your booth? Request to have your company featured in MFE’s social media campaign.

Need help with social media promotion? Ask us for artwork and language you can easily share to your social channels.

MFE eSig Artwork

Digital Artwork

Let your customers know where to find you this March! We’ve created an image for you to include in your email signature.

Download Signature Art

Want your signature customized with your booth number?

Contact Amy Nitschke


MFE Logos

MFE Logo

Show off your partnership with a respected brand - the Midwest Foodservice Expo!

Use the MFE logo in your print promotions, within your emails or on your website with a hyperlink to - be sure to include your booth number, inviting your foodservice contacts to see you at the show.

MFE logo, all black:  JPG or EPS
MFE logo, color: JPG (rgb) or EPS (cmyk)

To download, click the red links above. Logos will be contained in a zip file; after downloading, open the zip file to access the jpg and eps versions.