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Appleton |
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Get Ready - The Roadshow is Rolling In!
Sample. Learn. Connect. All in one quick day. Running a restaurant leaves little time to travel to large conferences. The Roadshow brings the resources, products, and education you need directly to your area.
Join us for a free, one-day event designed for busy restaurant professionals. Here’s what you can expect:
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October 27Pullmans at Trolley Square
619 S Olde Oneida St | Appleton, WI 54915 Workshops: 9 - 11:30am | Exhibits 11:30am - 2pm FREE for Restaurant Operators |
2026 Partner Hotel
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Questions? Email or call Jenny Caiozzo at 608.216.2809.
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2026 Schedule
Appleton
October 27
8:30 am
Doors Open
Check in and join us for hot coffee and a morning bite!
Doors Open
Check in and join us for hot coffee and a morning bite!
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9:00 - 9:45 am
Profitability in Practice: What Successful Wisconsin Operators Are Doing Right Now |
Session Details
Every restaurant is navigating rising costs, staffing challenges and changing guest expectations—but some operators are finding new ways to adapt, improve margins and build stronger businesses. Join a panel of respected restaurant leaders from your region for an honest conversation about the decisions they're making today to stay profitable. From menu strategy and labor management to technology, purchasing, marketing and operational efficiencies, this discussion will explore what's driving results, what's proving challenging and where operators are finding new opportunities. Whether you operate a single location or multiple restaurants, you'll leave with practical ideas, fresh perspectives and actionable strategies from leaders who understand the realities of running a restaurant in Wisconsin. Why Attend
Bio
TBA |
9:50 - 10:35 am
TBD
TBD
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10:45 - 11:30 am
What Every Wisconsin Restaurant Should Know Right Now Presented by: Susan Quam, CAE, IOM, Executive Vice President |
Session Details
The restaurant business doesn't stand still — and neither do the laws, regulations and issues that shape it. Join WRA President & CEO Kristine Hillmer for an update on the developments coming out of Madison and Washington that are impacting Wisconsin hospitality. From labor topics and no tax on tips to credit card fees, THC, alcohol delivery and other emerging issues, you'll hear what restaurant operators need to know, what's on the horizon, and what it could mean for your business. Bring your questions, share your perspective and leave with greater clarity and confidence as you navigate the challenges and opportunities ahead. Why Attend
Bio
Susan Quam, CAE, IOM Executive Vice President, Wisconsin Restaurant Association Susan Quam, Executive Vice President, joined the Wisconsin Restaurant Association in January of 1997. She served as Executive Director of the WRA Education Foundation for her first 15 years. As Executive Director, she worked to promote career opportunities and scholarships within the foodservice industry and provide continuing education programs for restaurateurs. In 2012 she moved to the Executive Vice President position, where she works closely with the WRA’s President and CEO to enact the vision of the WRA board of directors. She is also one of WRA’s two registered lobbyists. In addition to WRA general advocacy responsibilities, her areas of emphasis include employment law, alcohol law, food safety regulations, food defense, nutrition issues, and state/national relations. |
11:30 am - 2:00 pm
Exhibit Marketplace
Exhibit Marketplace
2:00 pm
Show Close
Show Close
2026 Exhibitors
Below is a sampling of what you can expect.
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