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Wisconsin Restaurant Association
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YOUR MARKETING HUB

CONNECTIONS • SOLUTIONS • INNOVATIONS

Advertise

REACH THE FOODSERVICE COMMUNITY
​We connect foodservice suppliers across the U.S with buyers in the Wisconsin market and surrounding states. Whether it’s a video and social media package, custom eblasts, being a webinar presenter, thought leadership articles, digital ads or something in-between, we’re confident you will uncover opportunities that will be in line with your budget and meet your marketing objectives.
Marketing Planner
Pan with Flames
ACCESS TOP EXECS
Gets in front of key decision makers in Wisconsin.
  • Owners/Restaurateurs
  • Food and beverage directors
  • Executives in foodservice
  • General managers (GMs)
  • Front-of-house managers
  • Chefs and decision-making back of house staff
  • Hospitality leaders
BROAD DISTRIBUTION
Hit all segments of the foodservice industry.  
  • Restaurants
  • Bars/Taverns/Lounges
  • Hotels/Motels/Resorts
  • Institutional Cafeterias
  • Off-Premise/Caterers
  • Sporting Venues/Clubs
  • Niche: Bakery, Coffee, etc.

Email Marketing

Chef Using Tablet

Custom eBlasts

EMAILS TO WRA MEMBERS & BEYOND
Reach your target customer with customized emails sent directly to foodservice operators in the Wisconsin. You create the email and we’ll deploy your message to our carefully maintained list of key contacts that own and operate businesses in our market.

​Option A: 
Wisconsin Restaurant Association Members
2,100 restaurateurs that own or operate over 7,000 businesses
$750 for WRA supplier members
$950 for non-members
 
Option B: 
​Wisconsin Restaurant Association Members PLUS Other Active Prospects
Over 18,000 foodservice & hospitality owners, managers and other industry professionals
$950 for WRA supplier members
$1,150 for non-members
Marketing Planner
Custom eBlast Example

4 Week Promo Package

This affordable package offers repetitive exposure through different mediums for a four-week period.
 
  • Billboard ad in “Your Weekly Special”, an enewsletter sent every Wednesday to an audience of 2,100 WRA restaurant members (ad will run in 4 consecutive issues)
  • One custom eblast sent a list of 18,000 foodservice professionals in the Wisconsin market
  • 2 Instagram posts on both of WRA’s pages
  • 2 Facebook posts on both of WRA’s pages
 
$1,250 for WRA supplier members
$1,750 for non-members
Marketing Planner
Ad Placement Example

Weekly eNewsletter

“Your Weekly Special” is an e-newsletter delivered to the inboxes of Wisconsin Restaurant Association members every Wednesday. Content is unique to the Wisconsin foodservice market, all developed and designed to  create a seamless experience for the readers to easily consume all of the latest news, trends and information.
​
  • Sent to approximately 2,100 unique email addresses of operators that represent over 7,000 locations throughout the state​
  • 4-week advertising opportunities include editorial content, billboard banner and skyscraper
Marketing Planner

Member Welcome Package

​Include your product sample or other branded item in WRA’s new member welcome package.  Your items will be personally handed out to restaurant owners by WRA staff when welcoing them on as new members.
​
  • Approximately 300 restaurant members onboard within a 12-month period
  • You can supply up to (2) items
 
$650 + item for WRA supplier members
$750 + insert for non-members
Order Today

Member Update Mailing

Provide an insert that will be included with WRA’s annual “update” mailing sent to all of its restaurant memebrs.  Every year WRA sends important business operation updates and information on new government regulations to ensure that foodservice operators stay in compliance with various state and federal rules.  Include your company information in a mailing that’s looked to as a necessary part of their operational needs.
​
  • Provide an insert to be included
  • Limited to four suppliers max
  • Sent by USPS in the first quarter of the year
  • Sent to 1,300+ primary restaurant members that oversee around 7,000 locations through Wisconsin
​$650 + item for WRA supplier members
$750 + insert for non-members
Order Today

Interested in becoming a supplier member?

Download PDF
View Member Benefits
©Copyright Wisconsin Restaurant Association.  All Rights Reserved.
2801 Fish Hatchery Rd  |  Madison, WI 53713
Tel: 608.270.9950 | Toll: 800.589.3211 | askwra@wirestaurant.org | sitemap | terms | privacy
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  • Membership
    • Member Login
    • Membership Savings >
      • Employee Retention Credit
      • Manufacturer Rebate Program
      • Marketing Tools
      • Property & Casualty
      • Workers Compensation
      • Credit Card & Payroll Processing
      • Health Solutions
      • Music Licensing
      • Office Supplies
      • Email Marketing
      • Shipping
      • Technology
      • Other Products & Services
    • Restaurants
    • Suppliers >
      • Members Only Login
      • Supplier Member Benefits
      • Interested in Joining
      • Live Events
      • Sponsorships
      • Advertise
      • Donate
      • Get Involved
    • Students
    • Join
  • Resources
    • Members Only
    • Humans Of Hospitality >
      • Humans of Hospitality - Share Your Story
    • Solutions on Staffing
    • Tax Credits
    • COVID-19 >
      • Coronavirus: Resources for Restaurants
      • Exposed Employees Guidance
      • Restaurant Revitalization Fund
    • News & Alerts
    • Business Support >
      • Ask WRA
      • Supplier's Directory
      • National Restaurant Association
      • Industry Insights
      • Laws & Regulations
      • Publications
      • Materials to Purchase
      • Popular Topics
    • For Diners >
      • Dining Guide
      • Gift Certificates
  • Advocacy
    • MKE Kitchen Cabinet
    • Donate
  • Events & Training
    • Calendar
    • Upcoming Events >
      • Fresh EX
      • Restaurant Advocacy Day
      • Friends of James Beard Chef Invitational Raffle
      • ProStart Golf Classic
      • Sand Valley Golf Raffle
    • Webinars
    • Food Protection Manager Certification
    • High School Culinary
  • ServSafe
    • ServSuccess
  • Foundation
    • ProStart
    • Scholarships
    • Get Involved >
      • Volunteer
    • Endowment Fund
    • Board of Directors
    • Donate
  • About
    • Our Team >
      • Staff
      • Board of Directors >
        • Proxy
        • Proxy Form
      • Careers
      • Job Board
    • Our Mission
    • Contact Us & Hours
    • Chapters
    • Awards >
      • Award Winners
    • Press Releases